Job Description
We are looking for a results-driven Google Ads / PPC Specialist to plan, execute, and optimize paid advertising campaigns across Google and other digital platforms. The ideal candidate will focus on maximizing campaign performance, generating quality leads, improving conversions, and achieving strong ROI through data-driven advertising strategies.
Key Responsibilities
• Assist in creating and managing Google Ads campaigns.
• Conduct keyword and competitor research.
• Help prepare ad copy and landing-page recommendations.
• Monitor clicks, conversions, budgets, and campaign performance.
• Support optimization of bids, keywords, and ad creatives.
Requirements
• Degree in Marketing, Business, or a related field.
• Basic knowledge of PPC or Google Ads is an advantage.
• Comfortable working with numbers and performance data.
Preferred Skills
• Strong communication and teamwork skills.
• Ability to learn new tools and technologies quickly.
• Creative, organized, and detail-oriented approach.
• Ability to work independently as well as in a team.
Required Skills
Google AdsPPC AdvertisingSEMKeyword ResearchCampaign ManagementSearch AdsDisplay AdsPerformance MaxRemarketingConversion TrackingGoogle AnalyticsGoogle Tag ManagerAd CopywritingLanding Page OptimizationBid ManagementBudget ManagementA/B TestingAudience TargetingCompetitor AnalysisROI AnalysisQuality Score OptimizationCTR OptimizationConversion Rate OptimizationCampaign ReportingData AnalysisPerformance MarketingLead GenerationExcelCommunication SkillsAnalytical ThinkingProblem-Solving